How To Shop As A Fashion Buyer

Clothing stores of all levels are always full of the season’s latest fashions and these styles aren’t just automatically shipped to the stores from the factories. Fashion buyers have to decide what is going to be sold in their stores and they choose each individual piece themselves. Then they order the quantity and it’s delivered to their stores to be sold. So how do these buyers find all of these fabulous pieces for the stores you shop in?

Fashion buyers have a few different ways of coming across clothes for their stores. They can visit local designers if they’re the type that likes to carry high-end, limited clothing. Or they can order pieces from factory magazines and have large quantities shipped. What happens for most stores that are mid-level and not looking for mass or limited quantities, is that they attend apparel shows.

Apparel shows are conventions where fashion designers and buyers can meet in one place and make orders. It’s often times a one-stop-shop for fashion buyers to fill all of their stock by choosing from hundreds of vendors in one location. Fashion designers and distributors from around the world will fill convention centers with their clothing, either samples of a large quantity or the entire stock of a limited design, and buyers come from all over the country to order the latest trends and styles.

The latest trend in apparel shows is the Virtual Storefront an online version of a vendor’s collection. Buyers can go online and view the entire stock or just a special selection of what the vendor has to offer before they visit the show, giving them a chance to decide who they would like to visit. The Virtual Storefront also provides fabric information and pricing to make shopping faster and easier on the buyer who has hundreds of stores to visit in a matter of days.

Not everyone has access to this temporary shopping mall, in order to access apparel conventions a buyer has to go through a long list of certifications to be sure that they’re not just the everyday shopper looking for a bargain. Buyers have to supply things like a business license, imprinted business check, merchant credit card, personalized business identification and proof of possession of the actual retail store that the clothing will be sold in.

Buyers have to take their jobs very seriously because they are setting their stores up for success for the next season. They have to choose the next big fashion statement so that customers will buy out their stock and make room for the next season’s apparel show finds. The life of a fashion buyer is not as glamorous as it sounds, it is hard work. The fashion you wear today is the result of a fashion buyer’s research and time spent ordering clothes from a wide-range of suppliers.

Fashion Jobs and Fashion Career Advice

Picking one out of many fashion jobs generally is an overwhelming challenge. There are several different opportunities in the fashion industry that you might not be sure which one is best for you. With the high demand for fashion jobs, you need to be sure of what it is that you want to do so you can get started on pursuing your dream in this competitive industry. Below you will find descriptions for several fashion jobs and, subsequently, be one step closer to establishing your career in the fashion industry.

1. Fashion Designer

Thanks to shows like Project Runway, there are many people whose curiosity has been rose towards the fashion industry, exclusively, fashion design. A career as a fashion designer seems extravagant and rewarding but it takes a whole lot of work. A fashion designer must be well-informed of the latest trends (and sometimes even be ahead of them) and have the creativity to conceptualize new designs. A fashion designer creates sketches, whether by hand or with computer-aided design (CAD) software, of their designs and must be familiar with fabrics and materials in order to create samples that show what the final product would look like. As a fashion designer you can specialize in clothing design, footwear or accessories. Fashion jobs like that of a fashion designer are prolonged with grueling hours of intensive work and lots of traveling if you want to promote your designs. Fashion designers work under pressure to meet deadlines and make an impression on fashion buyers and other potential clients. As a fashion designer you would need not only talent and creativity but also thick skin and dedication.

2. Fashion Merchandising

Fashion jobs in merchandising can be very challenging. A fashion merchandiser must know what consumers really want, how to present it to them, what they want to pay for it and how to lure them to purchase. A fashion merchandiser is not just an expert in fashion but must also have strong business, financial and advertising skills. As a fashion designer you might find yourself creating budgets, tracking profits and losses, tracking inventory, developing marketing strategies and even putting together creative visual displays to draw in consumers. It’s a career that entails many different roles but also has many opportunities to grow and advance in.

3. Fashion Buyer

Fashion buyers are among the most crucial people for brands and companies. They must have good communication skills, be aggressive, organized and driven. As a fashion buyer you work hand in hand with designers, merchandisers and other key people to select what pieces to present to consumers and ensure that best-sellers are continually available. Buyers must be mindful of both current and future trends so they can make the right choices of clothing, shoes, accessories, etc. to ensure high profits. Working with suppliers to negotiate prices suggests that a fashion buyer must have good interpersonal skills, be educated in market costs and also in consumer demands. Fashion buyers must be ready to work under pressure, travel and research and analyze in order to make practical decisions on what products to offer their target customer base.

4. Fashion Director

Fashion directors, also known as creative directors or fashion coordinators, are in charge of the image and look of a store, magazine or a fashion house. They are accountable for that first impression given when people look at ad campaigns, shoots and even fashion films. A fashion director must make sure that the models, photographers, location and concepts characterize the store, brand, or magazine in the best and most genuine way. One of the most well known creative directors in the industry is Grace Coddington who, alongside Anna Wintour and other industry professionals, are a part of American Vogue. In the documentary “The September Issue” we are able to see Coddington showing us her best work and the steps she takes to produce the magnificent spreads in Vogue. Now, don’t think it will be a snap landing one of these fashion jobs. Be prepared for long hours of work, creative stumps, frequent traveling, crazy deadlines, and being willing to go back to the drawing board time and time again. Remember, as a fashion director you are responsible for the image of a brand; you produce something that the whole world will see. People will base their opinions on what you present to them. As one of the top fashion jobs in the industry, the pressure is on!

Fashion Jobs – The List Goes On

5. Fashion Forecaster

Probably one of the highest ranking careers in the fashion industry, fashion forecasters do just that, forecast the future trends and styles. This is much more sophisticated than forecasting the weather. Not only does a fashion forecaster need to have in depth knowledge of fashion but he or she must also be creative and surely have the skills necessary to research and analyze potential trends, colors, fabrics and patterns. Fashion forecasters seek inspiration in everything from movies, music, even science and technology. Getting a position as a fashion forecaster is one of the most prestigious of all fashion jobs you could aspire to.

6. Fashion Stylist

A fashion stylist has the easy (or is it?) task of making someone look good. A stylist must be familiar with what colors, fabrics and styles work best to flatter someone’s shape while also knowing ways to accessorize and finish the perfect outfit. Fashion stylists are responsible for picking the best pieces for photoshoots, events, etc. and putting them together for the final product. A stylist’s reputation lies on how good the client looks and, in the case of ad campaigns, whether or not the stylist can communicate the image and vision of a product. Don’t be surprised if, as a fashion stylist, you find yourself traveling for motivation or shopping for clothing, or even spending a day (or a few) revamping a client’s closet. Finding fashion jobs for stylists can be as uncomplicated as working as a personal shopper or styling photo shoots for websites or local magazines or newspapers.

7. Fashion Photographer

It’s not just about knowing just how to take a good picture. Fashion photographers basically have two fields to be good at: fashion and photography. The photography part consists of knowing what angles, lighting, etc. As far as the fashion, photographers really need to be experts in that as well. A fashion photographer should always know what the best trends are, top designers, top fashion events and any other heavy hitter aspects of the industry. Fashion jobs in this field can consist of taking pictures for model portfolios, ad campaigns, and fashion shows. Fashion photographers are responsible for producing a shot that requires excellent technical skills and extensive fashion knowledge. For example, when a fashion photographer goes to shoot at a fashion show he or she must know exactly when to snap the shot of that model wearing the flowing dress. The picture must showcase how the fabric moves and flows instead of displaying a dress that falls limp and drags on the floor. A fashion photographer works hand in hand with stylists, makeup artists and models to ensure that the final product is efficient in sending a visual message.

8. Fashion Editor

Fashion editors supervise the direction of a fashion publication, website and other media. They are in charge for editing a fashion writer’s work, making suggestions, and researching the possibilities of future stories. Fashion writers must be aware of trends and classics to assure that coverage is provided for the target audience. A fashion editor works under the pressure of meeting deadlines, supervising writers, discovering features and fresh ideas all while staying current on the industry and scanning the levels of competition. Some of the qualities necessary for one of these fashion jobs are being organized, punctual, able to communicate verbally and have impeccable writing and journalistic skills. Being one of the most competitive fashion jobs in the industry, a fashion editor should be ready to put some hard work in and spend long nights brewing up excellent, creative content.

9. Fashion Writer

Being a fashion writer is not as easy as picking up a pen and paper (or laptop, tablet, etc.) but includes extensive amounts of research. Fashion writers must be current on their knowledge of fashion and creative when drumming up writing ideas. Of course, outstanding writing skills are a must and meeting deadlines are also fundamental in this career. Fashion writers can execute interviews, cover fashion events and supply reviews of products. You have a choice of working as a freelance writer, with television shows, websites, blogs, smaller publications like local magazines and newspapers or with major publications such as Vogue or Elle, among others. This is one of those fashion jobs where you can find many opportunities and can be fairly simple to get started.

10. Fashion PR (Fashion Public Relations)

Creating a good consumer opinion is of the utmost importance for this fashion job. Where advertising and marketing can create a consumer desire to purchase a certain fashion item, public relations handles the image in its relation to the public eye. Public opinion can gauge the success and longevity of a company. Out of all the fashion jobs mentioned, fashion pr is the piece that ties it all together.

Fashion Jobs that Require WORK!

Whatever one of these fashion jobs you determine to make your career, remember that in such a reasonably competitive industry it’s important to put in a lot of hard work and to be determined. All employers look for something that make their next hire special and capable of making their publication, line, show, or website shine amongst the rest. What is it that you have to offer that others don’t have? How motivated are you? Tell us, which one of these fashion jobs appeal to you the most?

Plus Size Fashion Shows and Events to Get You Into the Industry

A vibrant lifestyle living in the heart of New York City isn’t a pre-requisite for breaking into the world of plus size modeling, and neither is snagging an agent.

Entering a few local plus size fashion show and events are toted as the best way to get started in the arena of fashions for the full-figured woman. There are a number of plus size fashion shows and events that sport an open door policy, requiring aspiring models to take a crack at the business without professional training or even pictures.

Charity auctions, and the lavish luncheons that accompany them, also double as some of the plus size fashion shows and events in the industry. While not marketed as plus size events, approximately half of the attendees at such events tote designer labels in plus sizes. Fashion committee heads generally cast a number of plus size models for the events-which doesn’t hurt in encouraging higher auction bids.

How to Enter the World Professional Plus Size Fashion Shows and Events

Shopping center fashion shows serve as one way to gain entry into the plus size modeling sector. Most shopping centers host two major plus size fashion shows and events annually, one showcasing back to school fashions, the other featuring the mall’s holiday fashion show. Aspiring plus size models can secure a spot in the next big fashion show at their local mall by attending a shopping center fashion show and venturing backstage to speak with the show coordinator.

Plus size models in the beginning stages of a fashion career often turn to the newspaper advertising in an effort to land their big break. Locally-owned and operated department stores have long been cited as a solid way to enter the world of plus size fashion shows and events. Models can speak to establishment managers and inquire about opportunities in plus size fashion.

Quaint boutiques and fashion specialty shops are often in search of a living mannequin to show clients just how they can expect their clothing to fit on a body like their own. This type of plus size fashion work is called informal modeling, and it often serves an entry way to inclusion in plus size fashion shows and events on a larger professional scale.

Showroom modeling is characterized by a strong demand for plus size fashionistas. Plus size showroom models are employed by the regional merchant markets where retail buyers venture to purchase the collection of couture for their establishments. Plus size showroom modeling is similar to informal modeling, however, showcase modeling is completed for the benefit of fashion buyers as opposed to mainstream consumers. Seasonal market weeks are the busiest times of the year for plus size models who work in the showroom, and fashionistas can expect to engage in frequent outfit changes.